Position Overview
Description
We are looking for a PPC Specialist/Paid Search specialist to support digital acquisition efforts for a Long-term Contract position based in Irvine, California with B2B healthcare experience. This role will oversee paid search and paid social initiatives across major ad platforms, helping drive lead generation while maintaining close control of performance and budget. The ideal candidate brings strong hands-on execution skills, works comfortably across cross-functional marketing teams, and can independently manage optimization priorities in a fast-paced environment.
Responsibilities:
• Manage day-to-day execution of paid search campaigns across Google Ads and Bing, with a focus on pacing, performance, and lead generation outcomes.
• Support paid social campaign development and launch activities on Meta and LinkedIn, including audience setup, creative coordination, and campaign configuration.
• Monitor monthly media investment of...