Position Overview
Role Summary:
Raise is built on this core philosophy - we will bring exceptionally great products, awesome user experience, and best in class customer service to our users. To that end, we’ve launched our latest platform focused on Insurance.
As a Performance Marketing, you will play a strategic role in driving business goals, right from the top funnel to the bottom line. Simultaneously, you will be responsible for building and driving the performance marketing function. This role will place you in the prestigious intersection of Business, Leadership, Culture, and People.
What You’ll Do:
- Plan, launch, and optimize performance marketing campaigns across Google Ads (UAC, Search, Demand Gen, You Tube), Meta Ads (Facebook, Instagram), and programmatic channels.
- Build and execute full-funnel user acquisition strategies aligned with business growth, app installs, and revenue objectives.
- Drive mobile app growth initiatives with a focus on scaling high-quality user acqu...