Responsibilities

The Performance Marketing intern will work with the Search team to drive strategic expertise, develop innovative search strategies to meet and exceed client business objectives, and lead tactical execution and optimization for search programs. Responsibilities include planning, optimizing, implementing, and analyzing paid search engine marketing activities.

• Manage & activate SEM plan / strategy for clients.
• Participate in regular communication with clients, internal teams, and planners.
• Lead meetings to present analysis, insights, and recommendations to clients and internal team members.
• Implement best-of-search practices across all search tactics managed and ensure best practices are being utilized by analysts.
• Social search, video search, online directory search, and more – build continuous knowledge around advanced search opportunities.
• Search engines (Google, Yahoo, MSN, Bing, etc.) inc...