Position Overview
We’re Hiring: Meta Ads Specialist (D2C Growth Role)
We’re building
Cidra , a fast-growing D2C wellness brand, and looking for a
performance-driven Meta Ads Specialist
to scale our Facebook & Instagram campaigns.
If you understand conversions, not just clicks — this role is for you.
What You’ll Do:
Manage and scale
Meta Ads (Facebook + Instagram)
Build structured campaigns (CBO, ABO, scaling strategies)
Analyze performance (CTR, CPC, CPA, ROAS)
Test creatives, hooks & audiences continuously
Identify bottlenecks in funnel (ads → landing → checkout)
✅ Who We’re Looking For:
1–2 years of
hands-on Meta Ads experience
Experience with
D2C / eCommerce brands (must)
Strong understanding of
conversion campaigns
Data-driven mindset (you rely on numbers, not guesses)
⚡ Bonus Points:
Experience in
health / wellness niche
Familiar with
Shopify & funnels