Our Why

In New Zealand’s SMB payroll and HR technology market, accountants and accounting firms are the single most influential channel for customer acquisition and retention. They act as trusted advisors to small businesses, directly influencing software decisions. The Partner Marketing Lead exists to drive the engagement with Smartly’s partners by building co‑marketing programmes with key accounting firms, producing partner‑specific content and enablement materials, running partner events, and designing referral programme marketing that re‑activates and grows the partner pipeline. This role operates within Marketing but works in close coordination with the GM Sales & Customer Success to ensure marketing campaigns and sales efforts are aligned.

About the Role

The Partner Marketing Lead is responsible for designing and executing Smartly’s partner marketing program — building the marketing campaigns, content, events, and referral programme activation that ...