Position Overview
Description
Robert Half's marketing & creative is seeking a part-time B2B Product Copywriter for a 7-month contract in the Greater Boston area. This is a remote, 20-hour-per-week opportunity; candidates must be willing and able to work eastern (ET) hours. The Copywriter will support upcoming product launches, growth initiatives, and sales enablement efforts. This role is ideal for a writer with a strong product marketing background who can shape clear, compelling messaging that helps sales and marketing teams communicate product value and drive adoption.
Key Responsibilities
+ Write and refine product‑focused copy that clearly communicates features, benefits, and value propositions
+ Support product launches with messaging, positioning, and campaign copy
+ Develop sales enablement content, including one‑pagers, case studies, pitch decks, and email sequences
+ Create conversion‑driven copy for landing pages, websites, paid media, an...