Description
Paid Media Specialist

On-site | Austin, TX | Contract


We are partnering with an Austin-based client to hire a part-time Paid Media Specialist. In this role, you will oversee the development, execution, and optimization of paid marketing campaigns across platforms such as Google, Meta, and TikTok. This position is ideal for someone with a keen eye for detail, a passion for data-driven advertising, and a commitment to delivering measurable results.


Responsibilities:

• Launch, manage, and optimize paid marketing campaigns across Google, Meta, and TikTok platforms.

• Oversee approximately 14 branded and non-branded accounts, ensuring effective performance and adherence to goals.

• Handle vendor billing processes, including invoicing and recurring payments.

• Track and analyze campaign performance metrics to provide actionable insights.

• Deliver recommendations on content strategies, perfor...