Position Overview
Overview
Alliance Bank Malaysia Berhad and its subsidiary, Alliance Islamic Bank Berhad, offers banking and financial solutions through its consumer, SME, corporate, commercial and Islamic banking. The Bank provides easy access to its broad base of customers throughout the country via multi-pronged delivery channels that include retail branches, Privilege Banking Centres, Business Centres, Investment Bank branches, and mobile and Internet banking.
Job Purpose
- Proactively engage customers via voice calls, email, digital channel like Whatsapp to build and nurture long term relationships to make the bank the primary banking partner and customer stickiness and loyalty.
- Analyze existing non-borrowing customer base to understand their business.
- Identify opportunities to introduce relevant banking solutions (e.g. CASA, loans, business credit card, merchant, QR).
- Execute outbound campaigns and initiatives to drive product ad...