Oversee and manage the setup and maintenance of our games on Google Play Console and App Store Connect. Ensure all game listings are optimized for maximum visibility and conversion.
Monitor and analyze game performance metrics, implementing strategies for improvement based on data-driven insights.
Ad Campaign Management:
Plan, execute, and optimize paid advertising campaigns across multiple platforms including Google, Apple, Facebook, and TikTok. Monitor performance metrics and adjust strategies accordingly to maximize effectiveness and ROI.
A/B test different ad creatives and strategies to continually refine campaign effectiveness.
Analytics and Reporting:
Utilize analytics tools to track campaign performance, user acquisition, engagement, and monetization.
Provide regular reports on campaign performance, insights, an...