Position Overview
Position: Media Lead
Location: Taguig Hybrid (4 days onsite, 1 day WFH) Morning Shift
Role Overview:
The Media Lead will oversee digital media planning, buying, and campaign execution for major retail clients. This role requires strategic vision, deep knowledge of digital platforms, and the ability to translate analytics into actionable strategies.
Key Responsibilities:
- Lead media planning and buying across Meta, TikTok, search, and other digital platforms.
- Develop and execute complex digital strategies aligned with business goals.
- Analyze campaign data and generate actionable insights for business growth.
- Collaborate with commercial, creative and brand teams for alignment on campaigns.
- Lead alignment meetings with key stakeholders and brands to discuss strategy and performance.
- Manage seller center accounts and oversee ad operations in real time.
- Mentor and g...