Position Overview
Job Overview As a MarTech Specialist, you will work across the core Marketing team to support and enhance the operations of our campaigns, and technologies. The role requires a solid working understanding of marketing automation platforms (MAP), CRM, the ability to analyze marketing campaign data and a general understanding of the MarTech landscape. You will work cross-functionally to ensure smooth operations of our campaign, reporting and marketing system infrastructure – supporting campaign builds and workflows in our MAP, creating campaign efficiencies, monitoring/maintaining system performance and supporting MarTech planning initiatives. The ideal candidate is tech-forward, very detail-oriented, focused on scale/speed to market, has strong communication skills and a passion for marketing automation and MarTech. Responsibilities Works cross-functionally to deliver campaign analysis in support of department and company-wide objectives. Has expertise and can operate various functions ...