Overview
Marketplace Advertising Specialist (Walmart & Target) — We are seeking a highly skilled professional with proven expertise in managing and optimizing product listings and PPC campaigns on Walmart Marketplace and Target Plus. The ideal candidate will have hands-on experience creating new listings from scratch, driving visibility through advertising, and scaling sales through strategic marketplace management.
Responsibilities
Marketplace Management
Create, optimize, and maintain product listings on Walmart Marketplace and Target Plus
Ensure listings meet platform requirements and are fully optimized for search, conversion, and compliance

Advertising & PPC Campaigns
Plan, execute, and optimize PPC campaigns on Walmart and Target platforms
Monitor ad performance, adjust bids, and implement strategies to maximize ROI
Conduct keyword research and competitor analysis to improve campaign efficiency

Performance Analysis
Track KPIs suc...