Drive innovative marketing strategies as a Marketing Operations Expert at STEMCELL. In this contract role, you'll utilize Salesforce Marketing Cloud to enhance campaigns and customer engagement initiatives.
As a Marketing Operations Specialist, you will be responsible for managing Salesforce Marketing Cloud and Data 360 configurations. Focus on building robust audience segments, developing marketing programs, and collaborating with Sales and Marketing teams. Your expertise will aid in the continuous improvement of automated marketing efforts and data usage at scale.
Key Responsibilities:
• Manage Salesforce marketing automation platform configurations
• Implement targeted automated marketing campaigns
• Optimize audience segments and consent data rules
• Work with cross-functional teams on marketing alignment
• Lead initiatives to improve marketing automation effectiveness
Requirements:
• 6 years of related work experience and a Bachelor’s degree
• Experie...