Position Overview
About the Role
Amazon UAE is seeking a dynamic and strategic Marketing Manager to lead the launch of a new program. This role involves understanding customer needs and insights, developing comprehensive marketing and communication plans and executing impactful marketing campaigns both onsite and across digital channels.
Key Responsibilities
- Lead the end-to-end marketing strategy for the new program launch aligning with business goals and customer needs.
- Conduct market research and analyze customer insights to inform campaign strategies and messaging.
- Develop and implement integrated marketing and communication plans to build awareness and drive adoption of the new program.
- Collaborate with cross-functional teams including product, sales and operations to ensure seamless program rollout.
- Execute targeted marketing campaigns on Amazonβs onsite platform including content optimization, promotions and targeted a...