Position Overview
The Marketing Manager develops, implements, and tracks strategic marketing programs across various channels to build brand awareness, drive lead generation, and achieve commercial objectives. This role requires strong project management and analytical skills.
Key Responsibilities - Campaign Management: Plan, execute, and optimize integrated marketing campaigns (digital, social, email, content, paid media) from concept to completion.
- Budget Oversight: Manage and optimize the marketing budget, allocating resources effectively across channels to maximize ROI.
- Analytics and Reporting: Track, analyze, and report on key performance indicators (KPIs) across all campaigns, providing actionable insights for continuous improvement.
- Cross‑Functional Collaboration: Work closely with Sales, Product, and Content teams to ensure marketing materials and messaging are accurate, compelling, and aligned with product roadmaps.
- Brand Management...