Position Overview
Job Responsibilities - Develop and execute marketing strategies across all social media and online channels.
- Manage social media and online platforms, optimize advertising campaigns, and improve ROI.
- Oversee content direction and design style, driving continuous updates and iterations.
- Explore offline channels to achieve omnichannel coverage.
Requirements - Experience in marketing team management, project management, or the higher education sector is a plus.
- Strong understanding of social media platforms and digital channels, including advertising operations.
- Skilled in a variety of marketing tools and techniques, including graphic design and video editing.
- Excellent writing and content creation skills, with a keen eye for detail and quality.
- Ability to communicate effectively in written and spoken Chinese is required as the role involves regular communication and coordinati...