The Marketing Manager will be responsible for driving demand generation efforts within EEMEA markets and specifically UAE. This includes development of strategic marketing campaigns that increase demand and lead generation across NIQ portfolio. The role requires a hands‑on marketer with experience in demand generation who can work in a global matrix organisation to ensure alignment with business objectives and market needs.

Responsibilities

• Lead the implementation of marketing campaigns that stimulate interest, conversion and retention. Utilize a variety of digital and traditional marketing channels to drive engagement and demand for NIQ products and services.
• Leverage knowledge of the market including customer behaviours and competitive landscapes to inform campaign strategies. Continuously adapt strategies to market conditions and customer needs.
• Collaborate with regional or market sales to identify key audience and customer segments ...