Design and execute growth strategies that can propel revenue growth within defined measures of efficiency.
Manage overall marketing budget, working with management on financial planning and ROI efficiency.
Craft strategies for all marketing teams, including digital, communications and creative
Ensure our brand message is strong and consistent across all channels
Manage marketing resources including relationships with external vendors and advertising/media firms/production companies
Lead development of tailored marketing campaigns
Research, analyse, manage and improve funnel top to bottom
Lead creative content creation, social media, branding, performance marketing, partnerships, media buying, pr campaigns, video content production, KOLs, CRO, CRM, SEO, affiliate marketing, referral campaigns.