Define local marketing strategies for India and SEA regions covering the full funnel from brand awareness to lead generation in alignment with the global marketing strategy and the country’s sales objectives
Design and execute integrated marketing campaigns that generate quality leads and support the Commercial teams in building opportunity pipeline
Plan and implement demand generation programs to strengthen Dennemeyer’s positioning and visibility in the markets
Drive engagement and grow followers on social media platforms such as LinkedIn , Facebook , Youtube, Instagram, etc.
Develop effective digital campaigns to nurture customers and engage them throughout the customer journey
Manage a wide range of marketing activities including localization of marketing materials, email marketing, social media promotions, SEM/SEO, AEO/GEO virtual webinars, and onsite events