Drive high impact, innovative marketing strategies and solutions to promote Klook’s travel insurance product globally across multiple internal and external channels, including campaigns, digital ads, affiliate partnerships, creators collaboration and more
Assist in designing marketing collaterals/briefs and executirng campaigns across social, digital and ever offline channels for the Insurance team.
Collaborate and coordinate across cross functions stakeholders including marketing, creative, PMs, legal and insurance partners for campaign creation and optimisation
Liase closely with stakeholders to gather campaign performance data and analyse campaign performance against targets, evaluate ROI and offer recommendations for optimisation and next steps
Depending on opportunity, support in conceptualising UI for new product experiments and analysing experiment results