Position Overview
Description
Robert Half is seeking a detail‑driven Marketing Data Analyst for a Washington, DC client. This temporary role is ideal for someone who can quickly step into a fast‑paced marketing environment, analyze campaign performance, and translate data into insights that drive strategy and growth.
Key Responsibilities
+ Analyze marketing campaign performance across digital channels (email, social, paid media, web)
+ Build dashboards and reports to track KPIs, conversion metrics, and audience behavior
+ Clean, validate, and organize marketing datasets from CRM, automation platforms, and analytics tools
+ Provide insights and recommendations to improve targeting, segmentation, and ROI
+ Support A/B testing, attribution modeling, and customer journey analysis
+ Collaborate with marketing, sales, and product teams to align data insights with business goals
+ Maintain data accuracy and documentation for ongoing re...