Position Overview
Basic Purpose:
To create and produce concepts and copy for product marketing, advertising, direct response and marketing communication products and campaigns to support and market the brand. Contribute to marketing plans, campaigns and strategies, championing them throughout marketing and with external partners; assist team with implementation. Perform more complex creative copy/editing and sensitive messaging for various promotion mediums using in-depth knowledge of marketing skills and brand
guidelines with minimal supervision. Acts as Point of Contact for highly visible and sensitive/crisis communication messaging. Provides assistance/training to lower level team members.
Responsibilities:
Create conceptual approaches and copy solutions to promote products and services to increase member engagement, branding recognition and market penetration goals – Advanced.
• Collaborate with business clie...