Purpose & Overall Relevance For The Organization

To lead the Trade Activation activities, execution and promotional plans for the assigned categories and channel portfolio. Acting as a cross-functional role to oversee the overall Trade plan focusing in wholesale channel. And assisting daily operational needs and brand management that support the productivity and growth of the cluster team.

Key Responsibilities

• Customers Activation


• Lead the launch & execution by Key Customers, collaborating with Brand team & KAM’s


• Co-ordinate with internal teams to align on Customers event action plans and sales targets


• Work with the Wholesale teams to forecast and demand plan per customer to maximize growth


• Collaborate with the Brand Comm, Omni Channel and Visual Merchandising teams to ensure the development of pop-ups to support and drive sales


• Manage vendors & c...