Responsibilities

• Develop growth strategies to help scale Consumer Products globally.
• Apply innovation and forward‑thinking to disrupt the way consumers shop, and test new channels and technologies.
• Lead long‑range planning with an eye towards execution, incorporating EMEA region and market specific nuances.
• Perform analyses to inform title and audience prioritization, assess past programs via metrics development, and optimize future workflows.
• Perform analyses to support broader brand and franchise strategy development in partnership with Content, Marketing, and Ads teams.
• Conduct market research, track and compile industry trends and competitive analyses to inform consumer‑centric strategies.
• Support EMEA consumer products regional and country leads with ad‑hoc analyses and deal optimization strategies.
• Create deliverables and present to a broad range of creative to technical business partners, as well as ext...