Position Overview
**As a Manager, Downstream Marketing, you will be responsible for defining, developing, and implementing the brand strategy for specific products, product lines, lines of business, or on a company-wide campaign basis for our Surgical Technologies business unit.**
**What you will do:**
**Strategy, Growth & Business Impact**
+ Lead development and execution of marketing strategy, identifying gaps and driving continuous improvement.
+ Define category strategy, challenge assumptions, and guide key investment trade-offs.
+ Apply strong financial acumen (P&L, budgeting) to connect strategy to business outcomes.
**Customer, Market & Competitive Insight**
+ Translate customer, market, and competitive insights into actionable strategy.
+ Ensure clear articulation of value propositions and key purchase drivers.
+ Ensure value propositions are supported by clinical, economic, and market evidence.
+ Anticipate market dynamics and evolving...