Department: Digital Banking
Bank Grade: AVP
Reports To: Head of Digital Banking
Location: Head Office
What is Manager Digital Growth & Analytics - MMBL?
Drive deep analysis of digital performance metrics and user behavior to identify opportunities, diagnose issues, and inform data-driven decisions across the full customer journey. Build and maintain analytical frameworks, dashboards, and experiments while partnering with Product, Business, Marketing, and Engineering to shape and optimize growth, engagement, and retention strategies.
What Manager Digital Growth & Analytics Does - MMBL?
Monitor, analyze, and report on key digital performance metrics, including DAU, MAU, retention, conversion, churn, and revenue, to drive data-informed decision-making.
Develop and manage analytics frameworks, dashboards, and tracking mechanisms to monitor performance across the customer lifecycle and conversion funnel.
Conduct business and customer behavior analysis to ...