Position Overview
The Coca-Cola Company is looking for an innovative and strategic Manager, Marketing - Content & Creative Services to spearhead our content creation and brand experience strategies. You will be crucial in reinforcing our brand's position, fostering growth, and managing customer relationships through impactful marketing initiatives. Join us to steer the creative direction that drives brand equity, leveraging your expertise to develop engaging content across various media platforms and optimize brand experiences.
**What You'll Do for Us:**
+ Develop and execute marketing and creative strategies ensuring they reflect the brand's values and effectively build brand recognition.
+ Create and manage the production of brand experiences and promotional materials consistent with the brand's message.
+ Determine the optimal media mix and strategic partnerships, aligning with consumer segmentation and personas.
+ Manage retail promotions, clarifying terms with retailers, ...