Position Overview
Manager - Campaign Analytics & Execution (Wealth)
Duration: 12 months
Location: Toronto - Financial District
Overview:
Lead the pre-campaign analysis, preparation, and execution of lead programs and campaigns, as well as post-campaign analysis to determine effectiveness.Act as a trusted advisor to Wealth partners by leading the design, development, and implementation of performance reporting and providing fact-based insights for business decisions.Synthesize complex data from multiple databases and schemas using hands-on ETL experience to support campaign development and KPI tracking.Design and produce comprehensive reporting including ad-hoc, monthly, quarterly, and annual dashboards and performance commentary.Drive campaign deployment processes independently, proactively identifying emerging opportunities and handling non-routine situations.Promote an analytics-driven culture by advoc...