Position Overview
Opportunity to work in a leading MNCExcellent compensation and growth prospectsAbout Our Client
Leading MNC in the Entertainment space
Job Description
Designation : Manager (5-7 yrs exp) / Deputy Manager (3-5 yrs exp)
Reports to : General Manager
Location : GurgaonJob Description:
Manage the design and execution of the existing loyalty programme whilst looking for opportunities to strategically develop and grow.Deep dive into the customer database to glean insights that can be applied to drive the business.Develop customer strategies in order to improve customer data capture and optimise RFM, ATV and Customer Lifetime Value.Lead the design, execution and delivery of different disciplined testing approaches and strict campaign measurement methodology, including design and management of control groups within the allocated budget.Manage segmentation, targeting and the bui...