Lead the go‑to‑market strategy and launch planning for MOVETIX products and bundled propositions, including Ticket + Flight + Hotel packages, defining positioning, audience strategy, launch mechanics, campaign messaging, and execution roadmaps to drive adoption and revenue growth.
Lead marketing campaigns for concerts, festivals, sports events, attractions, and exclusive live experiences across the MOVETIX ecosystem; develop culturally relevant campaigns that drive hype, audience engagement, ticket sales, and brand visibility.
Own and lead cross‑functional campaign execution across Marketing, Brand, Creative, Social, PR, CRM, Product, and Commercial teams to ensure campaigns are delivered with strong alignment, urgency, and commercial impact.
Support and strengthen strategic partnerships with ticketing partners, event organisers, entertainment brands, and ecosystem collaborators to unlock marketing opportunities, exclusive...