What You’ll Do

• Drive the growth strategy across the UK, Ireland, and Netherlands, with a focus on increasing both free and Premium users
• Own the end-to-end Premium growth plan, including subscriber and revenue performance across the region
• Manage and optimize the full conversion funnel—from acquisition and onboarding to engagement, retention, and lifecycle marketing
• Partner with local market leadership to shape strategy using customer insights, market trends, and competitive dynamics
• Design and run experiments to improve conversion and retention, using structured testing and clear success metrics
• Build and execute CRM and lifecycle campaigns across owned channels such as email, in‑app messaging, and push notifications
• Collaborate with Brand and Performance Marketing teams to align paid, owned, and earned media efforts
• Analyze performance data and user behavior to continuously refine strategy and identify...