Position Overview
Join Sidetrade as an AI-savvy Marketing Operations Lead and redefine how marketing utilizes technology and automation. Drive intelligent marketing strategies that leverage AI for peak performance.
In this pivotal role at Sidetrade, you will meld marketing with data and AI, crafting a high-performance marketing architecture. With over five years in marketing operations, your expertise will foster transformation through advanced tools and strategic campaign execution. You will architect a marketing engine that enhances productivity and insights.
Key Responsibilities:
• Manage and enhance the entire Martech ecosystem
• Embed AI tools to boost automation and personalization
• Handle the lead lifecycle and revenue attribution
• Create and optimize marketing campaigns and landing pages
• Execute comprehensive reporting on marketing performance
Requirements:
• Minimum of 5 years in Marketing Operations in B2B SaaS
• Expert-level skills in Marketo or HubSpot
• ...