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Intact Director, Generative Optimization Specialist

Intact Financial Corporation
Location 📍 toronto, Canada
Posted 📅 June 08, 2026
Work Type ⏰ Full-time

Position Overview

Shape the future of AI interaction as Intact's Director of Generative Optimization. Your leadership will redefine marketing strategies in a tech-driven environment.
In this pivotal role, you will be responsible for scaling brand visibility through generative engines and AI assistants. With at least 15 years of relevant experience, you will construct an effective content strategy, ensuring seamless execution across channels. Your ability to inspire a team will be critical in steering innovative strategies that drive performance and visibility.
Key Responsibilities:
• Lead the GEO function and set strategic vision
• Integrate content syndication and media partnerships
• Govern operational models for effective delivery
• Create actionable roadmaps for AI-first strategies
• Partner with stakeholders for cohesive distribution
Requirements:
• Bachelor's degree in Marketing or related field
• 15+ years in marketing and syndication
• 8+ years in leadership role...

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Job Details

Employment Type
Full-time
📊
Category
Other-General
🏠
Work Arrangement
On-site
📍
Location
toronto, Canada