Job Title: Senior Marketing Executive Location: Kolkata Salary: Up to 8 LPA Experience Required: 3+ Years in Performance Marketing Job Summary We are looking for a creative and performance-driven Senior Marketing Executive to lead digital marketing, performance marketing, social media management, and offline marketing initiatives. The ideal candidate should have hands-on experience in running high-ROI campaigns across Google and Meta platforms, managing social media strategies, and executing integrated marketing campaigns. The role requires strong analytical abilities, creativity, campaign management skills, and expertise in lead generation, SEO/SEM, and marketing analytics. Key Responsibilities Performance & Digital Marketing Manage and optimize paid campaigns on Google Ads, Meta Ads, LinkedIn, etc. Drive lead generation and improve campaign performance (CPL/CPA). Handle SEO/SEM activities, keyword research, and website traffic analysis. Monitor campaign performance using Google Analy...