Assume a key role in shaping growth strategies as a Performance Marketing Director. Drive paid acquisition channels and optimize performance through innovative marketing tactics.
This role emphasizes hands-on management of marketing campaigns across various platforms to establish a robust growth model. Partner with creative and data teams to develop high-performing assets and ensure effective tracking of metrics. Your success will depend on your ability to foster a culture of experimentation and optimize customer acquisition strategies, balancing growth and efficiency.
Key Responsibilities:
• Lead performance marketing initiatives across key platforms
• Develop models for connecting spend with customer value
• Direct comprehensive campaign strategies from inception to execution
• Collaborate with creative tasks for optimized output
• Implement best-in-class measurement for campaign insights
Requirements:
• 8+ years in performance marketing or similar fields