Flexible Work, Better Balance
You will be the single owner of how Fyxer is understood; by customers, by the market, and internally. That means unifying our ICP strategy across Prosumer, Commercial, and Enterprise; owning total brand and product positioning; leading product launch comms; defining our category; and making pricing a strategic lever.
This is the connective tissue role between Marketing, Product, and Sales that we need to scale with clarity and conviction.
We're entering a new chapter. Our marketing team previously split brand and product marketing by audience — Prosumer and B2B — managed in parallel. As we scale, that creates fragmentation: inconsistent positioning, duplicated effort, and ICP insight that doesn't compound.
This role exists to fix that. As Head of Product Marketing, you'll unify our ICP strategy, positioning architecture, and product comms unde...