Position Overview
TheHead of Marketing is responsible for defining and driving the regionalmarketing strategy to accelerate growth and strengthen brand equity acrossSAPMENA markets. Overseeing a portfolio of brands, this role ensures theseamless execution of brand visions through strategic partnerships, retailexcellence, and robust team leadership.
KeyResponsibilities
- Drive strategic Brand agenda & business growth together with defining the regional priorities, activation plans and roadmap by brand, by country or by cluster, while adapting the global brand strategies from DMIs to regional/local market specificities, ensuring relevance and competitiveness
- Provide strategic recommendations to address gaps or accelerate wins. Identify and capitalize on market trends and consumer insights to drive category leadership across brands. Lead marketing / brand plans to achieve the growth ambition and turnover objective.
- Lead and inspire the tea...