Position Overview
The Head of Digital Marketing will be a key member of the leadership team, responsible for overseeing all digital marketing efforts and contributing to the company's overall strategic goals. This role requires a dynamic leader with deep expertise in digital marketing, advanced data skills, and a proven ability to deliver results while driving commercial success.
Key Responsibilities
- Develop and execute a cutting‑edge digital marketing strategy aligned with the company's growth objectives and vision
- Lead and manage all facets of digital marketing, including SEO, SEM, social media, content marketing, email marketing, and paid advertising
- Oversee data‑driven decision‑making processes by analysing and interpreting complex datasets, customer insights, and market trends to optimise performance and identify new opportunities
- Drive customer acquisition and retention through innovative and cost‑effec...