Position Overview
ABOUT THE JOB
To lead and drive the end-to-end content monetisation strategy across unifi’s content and broadband ecosystem, encompassing UnifiTV, in alignment with Unifi’s overall business and growth strategy.
This role is accountable for accelerating content revenue growth, strengthening strategic channel partnerships, and positioning unifi as a leading content provider.
KEY RESPONSIBILITIES
- Formulate and execute a comprehensive content sales, monetization and distribution strategy for UnifiTV, aligned with Unifi’s overall strategy.
- Drive sustainable revenue growth through its content portfolio leveraging unifi’s broadband footprint, subscriber base, audience insights and owned content assets.
- Establish and maintain strategic partnerships with relevant distributors, technology partners and ecosystem players to expand demand and optimize monetization opportunities.
- Leverage analytics and audience measurement...