Take charge of Growth Marketing at HearingLife Canada, managing the new prospect acquisition portfolio to increase appointments effectively. Implement proven strategies across diverse channels for impactful outcomes.
As the Growth Marketing Manager, this position requires translating high-level business goals into actionable acquisition strategies. You will oversee a dedicated team, refining processes to improve performance while ensuring alignment with organizational priorities. Work closely with various departments to foster a collaborative approach to marketing campaigns.
Key Responsibilities:
• Lead strategic planning for the acquisition team and campaigns
• Drive channel performance in paid media and traditional marketing
• Set clear expectations and KPIs for team success
• Manage acquisition budgets and investment strategies with precision
• Document and analyse campaign performance for continuous improvement
Requirements:
• At least 8 years in relevant...