Position Overview
Morgan McKinley is partnering with a client to hire a Growth and Brand Marketing Manager to support its brand strategies. This role focuses end-to-end execution of omnichannel marketing strategies, blending creative storytelling with deep analytical insights to drive user acquisition and brand loyalty. Omnichannel Campaign Strategy:
Plan, execute, and optimize 360-degree marketing campaigns across paid social, performance media, SEO, influencer networks, and emerging digital platforms. Product Launches & Positioning:
Collaborate with Product and Cross-functional teams to translate complex features into compelling, benefit-driven value propositions and go-to-market (GTM) strategies. Content & Creative Direction:
Oversee the creation of high-impact marketing collateral, including interactive digital experiences, short-form video content, thought-leadership pieces, and community-driven social media assets. Data-Driven Growth & Analytics:
Monitor, analyze, and report on campaig...