Position Overview
**Position Overview**
At PNC, our people are our greatest differentiator and competitive advantage in the markets we serve. We are united in delivering the best experience for our customers while fostering an inclusive workplace where employees feel respected, valued, and empowered to contribute to the company’s success. As a Group Marketing Manager within PNC’s Referral Growth Marketing organization, you will be based within PNC’s footprint.
As the Group Marketing Manager, Referrals Growth Marketing, you will build and scale a customer referral program from the ground up—playing a critical role in driving retail bank growth and enhancing the customer experience.
In this role, you will lead a team to design, launch, and scale a high-impact, data-driven program, overseeing end-to-end performance and executing the go-to-market strategy in close partnership with Retail and Analytics.
What you’ll do:
Lead the strategy and execution of the customer ref...