Position Overview
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Core Responsibilities
- Build and structure Google Search campaigns based on client requirements, create ad groups, keywords, ads, and extensions following guidelines, maintain clear account structure and documentation, and optimize bids, keywords, and ads using performance data.
- Monitor key KPIs, optimize underperforming elements, run routine checks to avoid errors, and support testing.
- Process tickets for campaign changes and optimizations, execute clearly defined tasks, ensure timely and accurate completion, and document all campaign updates.
- Update campaign data and statuses in internal CRM systems, handle data transfers across platforms, and maintain accurate records for tracking and reporting.
- Support basic tracking tasks, assist with Google Tag Manager implementations as instructed, and flag tracking issues to the relevant technical teams.
- Communicate with cam...