Continuously define and refresh the Group Sales Excellence roadmap (included but not limited to capability building, process optimization, pricing, and selling tools) with leadership alignment and endorsement.
Lead and drive the execution of Sales Excellence initiatives across Business Units, ensuring consistent adoption and measurable impact.
Lead CRM implementation plan for all our Business Units across the globe.
Identify (internal alignment/external best practices) and design new CRM initiatives to drive efficiency, enhance customer engagement and support business growth.
Collaborate with cross functional / business stakeholders to gather and document unmet needs/issues and translate them into user stories from functional aspect for solution or CRM enhancement.
Manage CRM-related projects across business units, from planning to execution, including customization, testing and deployment.