Description

Business Overview
Since its founding in 1997, Rakuten has expanded its business scale centered on its shopping mall business Rakuten Ichiba and credit card business Rakuten Card. It has also successfully launched a new telecommunications business, Rakuten Mobile. Based on these three pillars, Rakuten has grown to ¥2.3 trillion in group revenue by fiscal year 2024.

The fourth pillar of the company's key business areas, driving the Group's future growth, is the expansion and growth of its advertising business.

In addition to its existing businesses, including its internet advertising business Rakuten Marketing/LinkShare, its marketing research business Rakuten Insight, and its marketing solutions business Rakuten Data Marketing, Rakuten has a vision to create new business models by leveraging the synergies of the Rakuten Ecosystem and its assets, including its advertising business across more than 70 services, such as Rakuten Me...