Position Overview
About the job
Your main duties will include:
Support the development of CRM strategies by providing data‑driven insights that align with business objectives. Prepare analytical findings and recommendations that help inform senior stakeholders on ways to strengthen customer engagement and loyalty. Analyze large volumes of customer data using advanced analytical techniques and tools to support decision‑making and campaign optimization. Identify patterns, trends, and correlations in customer behavior to uncover actionable insights and opportunities for business growth. Contribute to predictive scoring and data modeling to enhance the performance and targeting of marketing campaigns. Assist in developing and maintaining data management processes that ensure the accuracy, integrity, and security of customer data. Support data collection, cleansing, integration, and quality checks across various sources ...