The General Manager is responsible for driving operational discipline and cultural

consistency  across all stores. He ensures that all activities under People, Product, Process,

and Place  align with brand standards, performance thresholds, and profitability goals.

The GM’s role focuses on monitoring reports, identifying trends, and implementing

corrective actions  — not on execution, but on ensuring that execution happens effectively.

1. PEOPLE – Discipline, Ownership, and Team Efficiency

Objective:

To maintain a disciplined, skilled, and motivated workforce that performs consistently across

all levels.

Key Result Areas (KRA):

• Review HRMS reports daily for attendance, grooming, and punctuality; address

deviations promptly.

• Ensure teams follow reporting and escalation protocols.

• Manage employee-level escal...