As to further strengthen ArcelorMittal’s position on the Iberian market, push Sheet Piling Solution versus concrete solution, but also gain market shares from concrete solution providers and implement RPS project philosophy, the sales team in Spain needs to be strengthen by an outgoing and customer oriented front sales person, supporting the Promotion and Marketing through common defined strategies with RPS.

The current set-up with 0.5 front sales and 0.0 back office is not sufficient to handle both Promotion and Marketing through regular visits with stakeholders and create awareness of steel solution and at the same time to follow projects from tender stage to finalization (negotiation/sales and delivery/invoicing). 

The new front sales needs to continue with recent performed webinars (in conjunction with RPS) on Port Structures, Environmental Solutions and Flood control. XCarb needs a stronger push to create sustainability awareness and differentiate from conc...