Position Overview
- Manage and optimize the corporate website in both national languages
- Ensure SEO performance, conversion optimization and technical accuracy
- Set up, coordinate and evaluate online acquisition campaigns (SEA, display, affiliates, programmatic)
- Own email marketing activities using marketing automation tools
- Develop and execute a structured content marketing plan
- Manage customer interactions and brand presence on social media
- Lead or contribute to digital and customer journey projects
- Analyze performance data and translate insights into concrete actions
- Control and monitor the local marketing budget throughout the year
- Strong background in digital marketing and online acquisition
- Experience in website management and CMS environments
- Solid understanding of SEO, SEA, display advertising and analytics
- Fa...