Position Overview
**Description**
Job Summary
Atlanta based role. Utilizing the Franchise Development systems and tools, converting leads to prospects. Assist the Franchise Development Department in reaching its monthly and annual goals by providing maximum qualified prospects to the recruitment team. Create and send email marketing campaigns. Track and measure lead generation marketing spend, lead sources and conversion ratios. May include real estate analysis on markets and support of franchisee transfers and renewals.
Essential Responsibilities
+ Intercept all franchise inquiries and respond accordingly in a timely fashion (within 24 hours of submission). Contact with leads will be via phone, auto-text and e-mail. Document all communication in the CRM.
+ Utilize the CRM and other tools to manage required follow up contact with leads and prospects.
+ Guide prospects to complete the Confidential Questionnaire/Application.
+ Ensure all leads are co...